{She opens her hand to the poor
and reaches out her hands to the needy. She is not afraid of snow for
her household, for all her household are clothed in scarlet.}
- Proverbs 31:20-21
"It started with a belief that lingerie should be about the woman who wears it...and that it should make her feel good about herself."
Ladies. If you've been reading for a while or know me personally, you know that my passion in life is to empower women through encouragement, hope, community, and business. Naja, a premium lingerie and swimwear company, is doing just this and I am SO in love. Featured on Shark Tank for their beautiful products, this young company has launched a new initiative called Underwear for Hope where women are taught to sew and single mothers are given homes in Colombia. Additionally, a percentage of every purchase supports their entrepreneurial sewing
program through the Golondrinas Foundation in Colombia.
Not only does Naja seek to empower impoverished women, but also their target customers (that's you!). Each pair of these adorable underwear have an inspirational quote on the inside and for an added touch, the bras feature beautiful textiles that take ques from superhero prints and Mexican folklore, making them just as unique on the inside.
A feel-good product just for you that empowers other women...what better reason to buy yourself a new pair of knickers or bralette combo?! Check out the Naja website for more beautiful designs and to learn more about their eco-friendly products made of pet recycled plastic bottle material. I know I can't wait to try out one of these little indulgences.
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